DAYTON, Ohio, Jan. 26, 2021 — TriComB2B, a national agency focused on business-to-business (B2B) marketing of technical products and services, announced today it has hired additional team members: Kayla Bradstreet and Lisa Hawryschuk.
Bradstreet joins the Client Services team to support growth of new and existing business accounts. As a seasoned digital marketing professional, she has experience managing long-term marketing and lead nurture programs, with a focus in marketing automation and social media strategy. Bradstreet previously worked as a digital marketing strategist for an information services firm.
“Kayla is already proving to be a huge asset for the agency by supporting increased demands from our clients,” said Robin Miller, vice president of client services at TriComB2B. “Her enthusiasm and knowledge of the digital marketing space give us even more capabilities to develop smart strategies and boost the effectiveness of our clients’ marketing programs.”
In the new position of director of human resources, Hawryschuk will support the agency’s internal growth, advise on organizational design, create team member development plans, and manage employee policies and procedures. She joins the agency with more than 10 years of experience in the human resources field and a Juris Doctorate from Saint Mary’s University, School of Law.
“It’s exciting to see our client portfolio grow, but it has also been very fulfilling to watch our talented team expand in recent years,” said John Buscemi, principal. “Having Lisa join TriComB2B is a big step for the agency and our employees. We’re energized by her support and eagerness to improve our organization.” Buscemi added that the agency plans to hire at least three more team members by the end of the first quarter.
TriComB2B is a full-service agency that provides strategic marketing and communications to a worldwide client base of technical and industrial businesses. TriComB2B has been named a Top Agency by BtoB Magazine; a Best Place to Work by the Dayton Business Journal; and a B2B Top 200 Agency by Chief Marketer. TriComB2B was founded in 1984 and is headquartered in Dayton, Ohio.
Michelle Crawley, public relations director